About
GeneZac is a full-time prescription-strength drug made to clear the fog and get your brain firing again like a chimp with a machine gun.
Synthesised by Gene Gokson & Zachariah Tritisniotis, two stupid-good creatives who combined Wall-Winning AWARD School ideas, in-house and agency experience, and an uncompromising focus on simplicity into one potent formula.
Who Should GeneZac Be Prescribed To?
- Time poor Creative Directors
- Senior Creatives looking to eat and/or sleep regularly
- Creative Departments looking for new blood
- Agencies looking for a cheaper investment than a coffee machine
Possible Side Effects Include:
- Honest feedback (sometimes too honest)
- Long-term dependence on work
- "Jesus, what is that laugh?"
- Random film references you never asked for
Warning: Highly habit-forming.
Overdosing on GeneZac *may* lead to Cannes submissions.
If you tick even half a box, it’s prescription time.
Anti-repressants for creative ideas
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